Knowing Your Print Jargon

When you add graphics to your display stands you will need to converse with a large format printer. This can be very confusing at first as there is a lot of industry jargon to contend with. Here are some of the main words and phrases you will encounter when ordering graphics for your display stands:

RIP – RIP or raster image processing relates to the process of transferring artwork to a pixel-based format. Often RIP is attached to the printer and the artwork for your display panels is then sent through it prior to printing.

Bleed – when the display stands are trimmed there can be some movement. The bleed provides extra print area around the edges of the graphics so that you can see colour from edge to edge.

Crop marks – This provides guidelines to where the artwork should be trimmed.

CMYK – This is the most popular full colour print combination. It consists of inks in cyan; magenta; yellow; black. In various combinations these four colours can provide a wide array of tones and colours.

PDF – This is Adobe’s Portable Document Format which provides a means of transferring graphic artwork from one system to another.

Vector – This is a format that scales images using a mathematical equation whilst maintaining quality.

DPI – this relates to dots per inch on the page and is the amount of pixels that are contained in the image in every square inch.

At Panelwarehouse.com we specialise in exhibition display panels and display stands.